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CMS & Database SEO:
Redesigning and Recoding for
Optimum Search Engine Indexing and Position

Executive Summary

SEO work is wasted if your site's design, code, and platform are not optimally open to search engines' indexing. DISC ensures this openness, by our CMS (Content Management System) and Database SEO Guide and consulting.

Only a small percentage of web designers have mastered SEO principles, so do not think your webmaster was remiss if he or she did not implement good SEO design and code. DISC has years of experience working with our clients' vendors and in-house webmasters to implement CMS-SEO, so we can organize an efficient and professional relationship.

It is crucial to consult with an SEO expert before you compose the first drafts for a new or redesigned web site.

DISC has consummate web programmers on staff who have many years of experience with all varieties and sizes of web sites. We can open your site to the search engines, no matter what your platform.

DISC has built an open-source, highly adaptable CMS system that combines website management, SEO, and back-office database management, all within one powerful, simple to use, synergistic package. It is called SEO-BOA™, for "SEO'd Back Office Administration". Please see our dedicated page about SEO-BOA™.

For options and pricing, please see the yellow table at the bottom of the section on Explanation, Details, and Steps below.

Explanation, Details, and Steps

To achieve optimum search engine indexing and position, some web sites need very little redesign and recoding, while some need a lot. DISC is happy to discuss with you the extent required for your web site(s), and our proposals will price these requirements exactly.

Optimal CMS- SEO is usually the single most important tactic in the SEO arsenal. It makes your web site publishing system do as much SEO as possible automatically and in perpetuity. This guide and accompanying consulting give precise instructions on making your CMS produce ideal code, layout, database structure, file and folder names, URL structure, HTML titles, meta-tags, other title tags, SEO'd footer taglines, SEO'd slogans and placement, SEO'd navigation menus and sitemaps, text layout and code, and much more, so that your site is "naturally" open to search engine penetration, Google's PageRank circulation, top ranking, and subsequent new business from the search engines. Where your CMS can't be programmed efficiently to do this SEO automatically, the rules can be applied manually (typically on smaller sites). The guide also explains how to avoid the SEO blockages in JavaScript, DHTML, Flash, Ajax, breadcrumb trails, and sorting systems. The guide advises on SEO’d site design and layout. The guide explains the rules rather than having DISC implement the rules for you; however, it is usually not very time consuming for your web development team to implement these rules because they merely alter attributes of your CMS that, in most case these days, already exist. DISC is fully qualified to implement these rules for you. Note that when your team implements, your company owns more of this important intellectual capital.

SEO redesign and recoding for smaller, more static sites: DISC will adapt our CMS-SEO Guide and consulting to fit "brochureware" web sites. This costs $1625, a $1000 less than the standard $2625.

DISC's CMS-SEO Prices

DISC’s standard CMS-SEO Guide and consulting costs $2625. The equivalent package for static, non-database-driven sites costs $1625.

Please see our main SEO page for prices and procedures on all parts of SEO other than CMS-SEO. CMS-SEO should be done in concert with other essential SEO jobs, though it can stand alone.

DISC's proposals and phone conversations will provide more details and answer all your questions.

DISC offers rock-solid proof of our years of superb results in all of our services, in the form of detailed ROI reports delivered to actual clients. We need a signed NDA in most cases, so we offer this proof only to people who have received a proposal and remain interested in DISC’s services.

DISC's estimates in our proposals are firm. We do not exceed them unless you add more work. If you have us do work that is not specified in contracts, it is billed at these hourly rates:

  • $75 per hour for HTML programming
  • $100 per hour for graphic design
  • $175 per hour for database work and non-HTML programming
  • $175 per hour for SEO, PPC, and other SEM
  • $175 per hour for general consulting and training
  • To learn about DISC’s pricing philosophy and practice, and our account management structure and workflow, please see our Prices and Procedures page.

For a list of all of DISC's service prices, without descriptions, please our "Sell Sheet."

Please click here to request a proposal. The RFP form takes less than 3 minutes to fill out. Thank you!

 
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